Following the release of their debut EP 'Reincarnate' the other week, Witch Fever have now shared a visual for another one of its tracks.
And it's as hellish as it is wonderful.
Combining the cartoonish colours of kids TV with plenty of head-splitting anger and malice, it's a perfect juxtaposition of cute and cathartic, with the band ripping to shreds everyone and everything that stands in their way.
Vocalist Amy Walpole had this to say about the song:
“We wrote Bully Boy after we played a gig where the guitarist from one of the support bands shouted at us on stage to take our tops off. For us 'Bully Boy' is our combined rage about these experiences funnelled into one track. The alternative music scene is still very much a ‘boys club’ leaving female and non-binary people vulnerable to misogynistic and sexist behaviour, and we are always challenging this. Bully Boy is cathartic, and empowering in its anger.”
And she had this to say about the visual:
“The video is different to anything we’ve done before! The lyrics are quite brutal so we thought it’d be fun to turn it on it’s head and create something that on the surface is colourful and fun but has a dark undercurrent. Sam O’Leary, the director and editor, did a sweet job and never fails to capture exactly what the song needs! Sam and Roma Allenby created the concept together and hit the nail on the head!”
Let's go then:
'Reincarnate' is out now, and we spoke to the band all about it right HERE